You can set different CPCs per site for each ad. 

  • Click the Manage tab
  • Click Show Ads link
  • Click Edit link next to ad
  • Click +Add site CPC
  • Enter the Site ID and CPC*
  • Click Submit for Review**

*Site IDs can be found in the Detailed CSV available for download on the Reports page

**This change will take place immediately, the ad will not need to be re-reviewed.

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